About Course

Introduction to Bachelor of Business Administration (BBA):

The Bachelor of Business Administration (BBA) program at Harvest University is designed to provide a comprehensive and versatile education in business and management. This program aims to equip students with the knowledge, skills, and ethical foundations essential for success in a wide range of industries. Through a combination of core business courses, specialized electives, and practical experiences, students will develop a well-rounded understanding of business principles, strategic thinking, and effective leadership.

Program Structure:

Year 1: Foundations of Business

  • Introduction to Business
  • Principles of Microeconomics
  • Principles of Macroeconomics
  • Business Mathematics
  • Communication Skills
  • Financial Accounting
  • Principles of Management
  • Business Ethics

Year 2: Core Business Competencies

  • Managerial Accounting
  • Business Statistics
  • Marketing Management
  • Organizational Behavior
  • Financial Management
  • Operations Management
  • Business Law
  • Business Information Systems

Year 3: Specializations and Advanced Business Concepts

  • Human Resource Management
  • Strategic Management
  • Consumer Behavior
  • International Business
  • Entrepreneurship and Innovation
  • Business Research Methods
  • Elective: Leadership in Organizations
  • Elective: Corporate Social Responsibility

Year 4: Applied Business Practices and Capstone Project

  • Business Internship
  • Business Capstone Project
  • Advanced Marketing Strategies
  • Project Management
  • Elective: Financial Analysis and Decision Making
  • Elective: Negotiation and Conflict Resolution
  • Elective: Technology and Business Innovation

Note:

  • The program provides a strong foundation in the first two years, covering fundamental business concepts.
  • Specializations in the third year allow students to focus on areas of interest, tailoring their education to career goals.
  • The internship provides practical experience, connecting classroom learning to real-world business challenges.
  • The capstone project allows students to integrate their knowledge and showcase their ability to analyze and solve complex business problems.
  • Elective courses offer flexibility for students to explore specific areas of interest or address emerging trends in business.

This program structure is a general representation, and specific course titles may vary. It’s recommended to refer to Harvest University’s official program guide or contact the academic department for the most accurate and up-to-date information on the curriculum and course offerings.

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